Press kit

Never Dakota // Press kit

Everything you need to promote a Never Dakota night: bios, photos, logos, video and the practical bits. Take what you need. No need to ask.

At a glance

At a glance

Act
Never Dakota
What
2000s pop punk, emo and alt rock anthems, played live and loud
From
Northampton, UK. Playing across Northamptonshire and the Midlands
Formed
2023
Line-up
Jack Betts (lead vocals, guitar) · Nigel Ferguson (guitar, backing vocals) · Dan Merrey (bass, backing vocals) · Dave Gopinath (drums)
The show
One two-hour set, straight through
Bill it as
Emo Night with Never Dakota
For
Pubs and music bars, weddings, parties and private events
Booking
bookings@neverdakota.com · neverdakota.com/book

Bios

Three lengths. Use whichever fits.

One line

About 20 words

Never Dakota are a Northampton band bringing Emo Night to pubs, parties and weddings: 2000s pop punk and emo anthems, played loud.

Short

About 60 words

Never Dakota are a four-piece from Northampton playing the 2000s pop punk, emo and alt rock anthems their audience grew up on: Blink-182, My Chemical Romance, Paramore, Fall Out Boy, Green Day and more, plus a few newer ones. One two-hour set, straight through, with every word sung back at them. It's not "a band on Saturday". It's Emo Night.

Full

About 230 words

Never Dakota are a pop punk and emo band from Northampton, formed in 2023 with one rule: play the music they actually love, not the songs on every other pub band's setlist.

The name comes from the shout every pub band knows. Somewhere around the third pint, someone at the back yells "Play Dakota!", and the band plays it. Never Dakota decided early on that they never would. Instead, their set is the 2000s pop punk, emo and alt rock their audience screamed along to at 15: Blink-182, My Chemical Romance, Paramore, Fall Out Boy, Green Day, Sum 41, All Time Low, Jimmy Eat World, Bring Me The Horizon and more, plus a few newer pop punk bangers.

The bet paid off. Pubs started booking them back, the same faces kept turning up with their mates, and somewhere along the way the gigs stopped being "a band on Saturday" and turned into Emo Night: one two-hour set, straight through, in a room full of people who know every word.

The band are Jack Betts on lead vocals and guitar, Nigel Ferguson on guitar and backing vocals, Dan Merrey on bass and backing vocals, and Dave Gopinath on drums. They're regulars at the Wig & Pen, King Billy and the Crown & Anchor in Northampton, The Squirrels in Duston and the Green Dragon in Higham Ferrers, and they also play weddings, birthdays and private events.

They're a covers band and they know it. They didn't write "Teenagers". But they'll play it like they mean it.

Also as plain text: never-dakota-bios.txt

What they play

What they play

  • Blink-182
  • My Chemical Romance
  • Fall Out Boy
  • Paramore
  • Green Day
  • Sum 41
  • All Time Low
  • Jimmy Eat World
  • Foo Fighters
  • Bring Me The Horizon
  • You Me At Six
  • Arctic Monkeys
  • And more…

50+ songs, mostly 2000s, plus a few newer pop punk ones. The full list is at neverdakota.com/songs.

Watch

Watch

Filmed on a phone at a normal Saturday night in Northampton.

Photos

Photos

Free to use for promoting a Never Dakota gig. Please credit "Never Dakota" where you can.

Never Dakota: Full band live at The Squirrels, Duston
Full band live at The Squirrels, DustonDownload hi-res
Never Dakota: Full band live at The Squirrels, alternative shot
Full band live at The Squirrels, alternative shotDownload hi-res
Never Dakota: Band live under red and purple stage lights
Band live under red and purple stage lightsDownload hi-res
Never Dakota: Band live under blue and red stage lights
Band live under blue and red stage lightsDownload hi-res
Never Dakota: Lead vocals and guitar, Never Dakota banner behind
Lead vocals and guitar, Never Dakota banner behindDownload hi-res
Never Dakota: Bass, mid-song
Bass, mid-songDownload hi-res
Never Dakota: Vocals up close under a blue spotlight
Vocals up close under a blue spotlightDownload hi-res
Never Dakota: The whole stage from the room, lights up
The whole stage from the room, lights upDownload hi-res
Never Dakota: Guitar and drums under blue lights
Guitar and drums under blue lightsDownload hi-res
Never Dakota: The view from the crowd
The view from the crowdDownload hi-res
Never Dakota: Lead vocals and guitar in silhouette, smoke and blue light behind
Lead vocals and guitar in silhouette, smoke and blue light behindDownload hi-res

Logos

Logos

Use the logo as it is. Don't recolour, stretch or box it, and put it on a dark background wherever you can.

Billing and listings

How to bill us

  • Name: Never Dakota (two words, both capitalised).
  • Event name: Emo Night with Never Dakota. People come out for an emo night the way they would a themed club night, so billing it that way fills the room.
  • Listing line: 2000s pop punk & emo anthems, played loud.
  • Tag us: Facebook: Never Dakota · Instagram @neverdakota.band · TikTok @never.dakota · YouTube @NeverDakota
  • Link to: neverdakota.com/gigs (or the gig's own page), so people can find the night.

Every booked gig gets its own posters, social images and two videos (a story video and a pub TV loop), sent with the gig pack, so venues don't need to design anything.

What people say

“What a great band, lead singer very charismatic, they give an amazing fun vibe, always a brilliant night!!”
Vanessa GrayManager, The King Billy Music Bar
“I had them at Cardi and I thought they were fantastic. Really full of energy, great songs, and a proper connection with the crowd.”
Piers LaurieManager, Cardigan Arms
“Always a fantastic night, faultless music, great vocals and lovely people with real stage presence. They play brilliant songs no-one else plays in Northampton. Go see them!”
JaneGig-goer
“High energy and brilliant with the crowd with non stop tunes for 2 hours straight, highly recommend and would see again”
JAt King Billy
“Had these guys for my 40th party. They are absolutely amazing. My guests loved them, we had an amazing night dancing and singing.”
Debbie Moyes40th birthday party

Where they play

Where they play

  • Wig & Pen
  • King Billy
  • Crown & Anchor
  • The Mail Coach
  • The Cardigan Arms (all Northampton)
  • The Squirrels, Duston
  • Green Dragon, Higham Ferrers
  • The Phipps
  • The Windmill, Kingsthorpe

Venues keep booking them back. See what's coming up at neverdakota.com/gigs.

Tech and stage

The practical bit

  • The set: One two-hour set, straight through. It can be split around speeches or dinner at private events.
  • Self-contained: They bring their own full PA, lights and mixing desk, and run their own sound. A house system can be used instead if the venue prefers.
  • Monitoring: The band use wireless in-ear monitors, so no stage monitors are needed.
  • House engineers welcome: Every channel is split. With a house engineer, front of house gets everything except the click track, and the band keep control of their own in-ear mix.
  • Arrival: About two hours before the start, to load in and set up.
  • Space: Room for a drum kit, two guitar amps, a bass amp, PA speakers with a sub, and pedalboards at the front (about 4m × 3m).
  • Power: Two plug sockets near where they play.
  • Sound limiters: No problem. They're happy to play to one.
  • Drums: An electronic kit is available for venues that need one.
  • Insurance: Public liability insured. All kit PAT tested. Certificates on request.